ContentAds Pro

Another ad placement review is done for My It Byte Blog. This website looks pretty good, although a bit plain, but it does express a certain professionalism. Below are the current ad placements.

I personally have the feeling the ads are blended in a little too wel. Although this is a good practice and will not cause distraction from the websites content some ads might deserve a little more attention.

Ad Position 1 is well positioned, right were the user would expect a menu to be. Although, with ad blindness being a mayor problem nowadays, especially for a website in this niche (usually visited by people that browse the internet a lot) a user will quickly realize this is not the main menu and probably discard the relevance of this ad position. This is further enhanced by the fact that this position has ‘Ads by Google‘ written right at the spot where the user will start reading. If this type of Link Unit is not below a menu, where a user will return to for further webbrowsing, I don’t really like it. Also because you should not have too many ads on a website, i’d discard this ad position.

Ad Position 2 is positioned right where the menu also could be. A user will notice this one second and also here will find that he is being fooled, because he or she expects the websites navigation to be in one of these spots. It’s well blended and only needs a simple shift downwards, below the websites navigation: ‘Recent Posts’. Also a little bit of visual aid could help this one. A simple graded bar, coloured just like the logo, right next to it might do the trick. Remember to keep the Title ‘More Resources’ or ‘Advertisement’ above it. This is so the user won’t be tricked in clicking because he or she thinks it’s part of the website main navigation.

Ad Position 3 is positioned quite nicely and falls in line with all the other lists that are in this website unit. I feel this one could remain here and maybe only some randomization or style changes could improve the CR here.

Because we removed ad position 1, I feel we could ad another. Having 3 ads is not really a rule, but is a good standard. Also because the website lacks visuals a visual 300×250 ad floated left in the main content might be good one. This ad is surely going to attract attention, as it is positioned right where the user will start scanning the content. Also here the term Advertisement should be placed above it so Google can’t give any problems.

Here’s a view of the new ad positions and styles. The changes are outlined red:

The final website will look like this:

Website owner please let us know if this works out!